Interactivity

Prestalgia as TV spreads its wings

Nov 14th, 2005 | By Gary Hayes | Category: Cross Media, Distribution, Interactive TV, Interactivity, On-demand, Portals, Revolution, TV, Transformation

Popularity: 2% [?]



Human 1.0 upgrade

Oct 27th, 2005 | By Gary Hayes | Category: Creativity, Cross Media, Distribution, Divergence, Innovation, Interactivity, Media Personalizing, Metadata, Personalization, Revolution, Search, Social Software, Story Telling, TV, Transformation, Virtual Reality

Apologise to my many tens of readers for being a little lapse in posting over the last weeks, a few diversions that have put me in a big picture, future mode, hence this post. Bear with me on this one - most of my small posts on big picture ramble a little. I was drawn [...]

Popularity: 3% [?]



The connection is the message

Oct 17th, 2005 | By Gary Hayes | Category: Creativity, Cross Media, Divergence, Interactivity, Media Personalizing, Personalization, Revolution, Social Software, Transformation

Having just led an immersive, emerging media lab last week (I link to one of my presentations below), I have been thinking a lot about ‘influence’. Namely ‘Who we are ‘being’ influences those around us’ and similarly the collective energy in medium to large groups can influence the individual with something far deeper and richer [...]

Popularity: 2% [?]



Talk to your TV at last

Oct 15th, 2005 | By Gary Hayes | Category: Innovation, Interactive TV, Interactivity, TV

A bit gadgety this post but falls squarely in the personalize space - this time the personal interface. No longer the domain of low budget 50’s sci-fi movies the era of speech control entering our domestic abodes is upon us. One Voice Technologies have introduced basic speech recognition for the Windows Media Center. It has [...]

Popularity: 2% [?]



It’s not about them, it’s about me!

Oct 6th, 2005 | By Gary Hayes | Category: Creativity, Cross Media, Divergence, Innovation, Interactive TV, Interactivity, Media Personalizing, On-demand, Personalization, Production, Profiling, Story Telling, TV

�Interactivity must require viewers to give something of themselves and for the system to resonate with that. If all you put in is a vacuous selection, all you will get out is a vacuous outcome.�

Popularity: 2% [?]



Film of the game. Desperation?

Oct 5th, 2005 | By Gary Hayes | Category: Creativity, Distribution, Divergence, Games, Interactivity, Production, Revolution, Story Telling, Transformation

Films of games in my mind don’t cut the mustard. So why are they still making them? It comes as no surprise that Halo (a game which was part-epithany for me) is being made into a large scale feature film. Also not surprising that Mr. Lord of the Rings Peter Jackson is going to take [...]

Popularity: 2% [?]



Multitaskers r-us

Oct 3rd, 2005 | By Gary Hayes | Category: Advertising, Creativity, Cross Media, Innovation, Interactive TV, Interactivity, Media Personalizing, Personalization, Production, Revolution, Social Issues & Privacy, Transformation

The multi-modal-media-type, converged device future for the simultaneous media generation.

Popularity: 2% [?]



Autumn years for old ad models

Oct 2nd, 2005 | By Gary Hayes | Category: Advertising, Cross Media, Distribution, Interactivity, Social Issues & Privacy, Transformation

One of those knew it was happening moments suddenly brought into clear focus by an amazingly clear image. From a great Wall St. Journal report Old Media In a New World a few months ago - Will let this Nielsen graph (which you may have seen) speak for itself - quite staggering decline.

From the [...]

Popularity: 1% [?]



The Certainty of Chance

Oct 1st, 2005 | By Gary Hayes | Category: Creativity, Games, Innovation, Interactivity, Media Personalizing, Personalization, Production, Story Telling

I have been in a philosophical, darkish corner the last few days. Things happen. In a related respite I remembered one the first interactive services I produced at the BBC – a broadband PC & connected CD service (current version) about the Troubles in Northern Ireland. Based on a TV series called “A State Apart”, [...]

Popularity: 1% [?]



I want my, I want my PTV

Sep 29th, 2005 | By Gary Hayes | Category: Advertising, Cross Media, Distribution, Interactivity, Media Personalizing, Mobile, Personalization, Profiling, Revolution, Social Issues & Privacy, Story Telling, Targeting, Transformation

Emerging media has always been a generational thing. How many of our mums and dads frowned at the internet? How many of my generation are not really that much into SMS? How many twenty-some-things don’t quite get that ring tone thang? Most of us are bound in the media environment we grow up in, I [...]

Popularity: 2% [?]