On-demand

Witnessing the Birth of An Entertainment Form

Dec 6th, 2006 | By Gary Hayes | Category: Alternate Reality, Brands, Creativity, Cross Media, Distribution, Divergence, Events, Featured Articles, Games, Innovation, Interactive TV, On-demand, Production, Second Life, Social Software, TV, Transformation, Virtual Reality, Virtual Worlds, Web 2.0, Web 3.0

The Relentless March of Channels and Formats into Second Life

Rather than just referring to the many standard press articles about the growing number of companies or formats that are setting up in Second Life (the media’s favourite MUVE at the moment) I have been ‘living it’ so to speak. My inworld blog JustVirtual provides an [...]

Popularity: 40% [?]



Personalized Home Entertainment and Human Behaviour

Nov 29th, 2006 | By Gary Hayes | Category: Cross Media, Devices, Distribution, Divergence, Events, Innovation, Interactive TV, Media Personalizing, Metadata, On-demand, Personalization, Revolution, Social Issues & Privacy, Social Software, TV

I did a short presentation at the Australian Communications Media Authority ICE conference last week. It was at the end of a plethora of panel presentations about regulation, media literacy, digital privacy and converged business models. There was also a range of keynotes that were pretty generic, about attitude to change eg: Steve Vamos (Microsoft [...]

Popularity: 22% [?]



BBC Cross-Platform Vision

Nov 27th, 2006 | By Gary Hayes | Category: Cross Media, On-demand, Production, TV

Interesting timing, very related to my last post. The press release from BBC on their new ‘BBC Vision’ strategy “the biggest integrated multimedia broadcast and production group of its kind in the world”. Umm might be time to go back Here are some highlights…
New Leaders

New senior multi-media roles, to be funded from re-prioritisation.
A Head [...]

Popularity: 15% [?]



Cross-Media - What Audiences Want

Nov 13th, 2006 | By Gary Hayes | Category: Advertising, Alternate Reality, Brands, Cross Media, Distribution, Featured Articles, Innovation, Interactive TV, Mobile, Mobile TV, On-demand, Production, Social Software, Story Telling, TV, Web 2.0

Just spotted my old collegues Matt Locke and Frank Boyd launching another series of 360 lab initiatives at the BBC. Not much has changed since the labs of 2000 and earlier, when EXACTLY to the day, six years ago I was presenting slides including those on this post to wannabee cross-media BBC producers. Incidentally I [...]

Popularity: 33% [?]



Long time coming Apple?

Sep 15th, 2006 | By Gary Hayes | Category: Devices, Distribution, Events, Innovation, Mobile, Mobile TV, On-demand, Revolution, TV

One of those told you so moments and great to think one is ahead of the curve. Back in December 05 I blogged in a post entitled “Apple iHomeMediaCenter” about a few chats I had with Apple folk at the launch of the mac mini in San Fran in Jan 2005 and previously at 2002 [...]

Popularity: 18% [?]



Watch YouTube, Google Video and iTunes on your TV

Aug 26th, 2006 | By Gary Hayes | Category: Devices, Distribution, Media Personalizing, On-demand, Portals, Social Software, TV, Web 2.0

Now I generally dont blog about devices because as we know ‘it’ is about experience design, stories, easy to use tools and elegant product design - and no, I am not on commission but this product for me is media distribution come full circle. I have personally been through the cycle of

Web TV (the boxes [...]

Popularity: 9% [?]



Get Ready for the Immersion of Digital Cinema

Aug 21st, 2006 | By Gary Hayes | Category: Advertising, Cinema, Distribution, Media Personalizing, On-demand, Personalization, Revolution, Targeting

There has been many hundreds of blog posts about the slow decline of box office cinema over the past seven years or so. The growth of gaming in the home combined with DVD sales and decent quality TV screens in the same room have meant going to the ‘pictures’ for many is a special treat [...]

Popularity: 7% [?]



Mobile TV’s Real Killer App

Aug 13th, 2006 | By Gary Hayes | Category: Advertising, Distribution, Media Personalizing, Mobile, Mobile TV, On-demand, Revolution, TV, Targeting

Will watching TV on your mobile itself be the killer app or is something else beyond that be more likely to fly. Firstly lets tackle the question of will there be a significant mobile TV audience. According to this report by IMS research nearly half a billion people will be watching TV on their mobile [...]

Popularity: 14% [?]



Nothing really changes on the slow on-ramp

Aug 5th, 2006 | By Gary Hayes | Category: Advertising, Distribution, Interactivity, On-demand, Revolution, TV, Transformation

After presenting at various ‘future of the industry’ type events I regularly get told that we have heard it all before, and nothing ever changes. My answer is that ‘this’ change is permanent and like all natural and permanent changes it is often undetected on a day to day basis. Look back to the [...]

Popularity: 9% [?]



Second Life - The Creative Tool for the Masses

Jun 13th, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Games, Innovation, Media Personalizing, On-demand, Personalization, Production, Revolution, Second Life, Social Software, Story Telling, Transformation, Virtual Reality

Give people very simple and highly social tools for producing and creatively sharing content and truly inventive things will happen. In a growing ‘easy to publish’ movement the current user generated, digital personalized content explosion will continue indefinitely - the creative big bang. A digital stills or video camera and a computer in the right [...]

Popularity: 27% [?]



Immersion - Ambient TV, Addictive MMORPG…

Jun 2nd, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Games, Innovation, Interactive TV, Media Personalizing, Mobile, On-demand, Personalization, Production, Second Life, Social Software, Story Telling, TV, Transformation

…and the never changing human.
Senor Hontar: “We must work in the world. The world is thus.”
Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it”
Final lines of the film ‘The Mission’
There have been several events this week that have focused my attention on the nature of immersion. Within AFTRS and [...]

Popularity: 100% [?]



Game won and ‘Lost’ - the ‘experience’ producers

May 23rd, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Distribution, Divergence, Games, Media Personalizing, Mobile, On-demand, Personalization, Revolution, Story Telling, TV

Thanks to Lost Remote’s steer on this one - There has been much discussion that the series ‘Lost’ has borrowed greatly from the gaming world - eg: the plainly titled Is Lost an Interactive Game. The essence of lost, the plethora of treasure hunts combined with RPG combined with tribal warfare combined with myth and [...]

Popularity: 14% [?]



Digital business models - myths, lies and DVD’s

May 14th, 2006 | By Gary Hayes | Category: Advertising, Creativity, Cross Media, Distribution, Events, Media Personalizing, On-demand, Production, Revolution, TV, Transformation

Just got back from leading the third LAMP lab in Perth (there will be more info about the great projects in the lab on the official site over the next few days) and I was also speaking at various multi-platform, digi distribution events - during which I caught up with a couple of NY Times [...]

Popularity: 12% [?]