Story Telling

Second Life - The Creative Tool for the Masses

Jun 13th, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Games, Innovation, Media Personalizing, On-demand, Personalization, Production, Revolution, Second Life, Social Software, Story Telling, Transformation, Virtual Reality

Give people very simple and highly social tools for producing and creatively sharing content and truly inventive things will happen. In a growing ‘easy to publish’ movement the current user generated, digital personalized content explosion will continue indefinitely - the creative big bang. A digital stills or video camera and a computer in the right [...]

Popularity: 27% [?]



Immersion - Ambient TV, Addictive MMORPG…

Jun 2nd, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Games, Innovation, Interactive TV, Media Personalizing, Mobile, On-demand, Personalization, Production, Second Life, Social Software, Story Telling, TV, Transformation

…and the never changing human.
Senor Hontar: “We must work in the world. The world is thus.”
Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it”
Final lines of the film ‘The Mission’
There have been several events this week that have focused my attention on the nature of immersion. Within AFTRS and [...]

Popularity: 100% [?]



Alternate Reality Games in Virtual Spaces

May 27th, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Distribution, Featured Articles, Games, Media Personalizing, Personalization, Production, Second Life, Social Software, Story Telling, Transformation, Virtual Reality, Web 2.0, Web 3.0

Ok the title sounds a little ’space cadet’ and paradoxical but bear with me on this one because the implications go way beyond the focus of this post which is a quick orientation and guide to non-scripted but organised ’social play’ inside a virtual world and a great way to plan a Real World Alternate [...]

Popularity: 20% [?]



Game won and ‘Lost’ - the ‘experience’ producers

May 23rd, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Distribution, Divergence, Games, Media Personalizing, Mobile, On-demand, Personalization, Revolution, Story Telling, TV

Thanks to Lost Remote’s steer on this one - There has been much discussion that the series ‘Lost’ has borrowed greatly from the gaming world - eg: the plainly titled Is Lost an Interactive Game. The essence of lost, the plethora of treasure hunts combined with RPG combined with tribal warfare combined with myth and [...]

Popularity: 14% [?]



The Personalization of Second Life

May 20th, 2006 | By Gary Hayes | Category: Alternate Reality, Games, Innovation, Media Personalizing, Personalization, Portals, Revolution, Second Life, Social Issues & Privacy, Social Software, Story Telling, Transformation, Web 2.0, Web 3.0

What is driving the current shared, participatory virtual spaces? Giving audiences seemingly unlimited personalization and social structure, means big business, if it can be contained within a walled garden where everything you do is chargeable. A phenomenal strategy driving all web 2.0 services at the moment. Second life now with 200 000 plus subscribers and [...]

Popularity: 9% [?]



TV360 - NBC Cross-Media Futures

May 6th, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Innovation, Interactive TV, Media Personalizing, Mobile, Production, Story Telling, TV

Great to see my old friend Jon Dakss now running the iTV roost at NBC New Media. Jon was a pioneer in interactive development when he introduced me and the BBC to Watchpoint’s Storyteller a few years ago. Storyteller was something ahead of its time (still) as apart from the basic single screen multi iTV [...]

Popularity: 15% [?]



Cross-media Puzzles are King

Apr 20th, 2006 | By Gary Hayes | Category: Advertising, Cross Media, Distribution, Events, Media Personalizing, Portals, Production, Story Telling, Targeting

Humans love to work through problems. When we were producing early broadband and interactive TV services at the BBC from 2000-4 it came as a big surprise that outings such as Test the Nation (IQ), maze games and video/audio ‘observation’ quests (Mammals, Pyramid, XCreatures, Death in Rome and later Spooks) drew such loyal and ’stick-at-it’ [...]

Popularity: 6% [?]



The Rise and Rise of Blogs

Apr 19th, 2006 | By Gary Hayes | Category: Distribution, Media Personalizing, Revolution, Social Issues & Privacy, Social Software, Story Telling, Transformation

A fabulous, clear page from David Sifry on the growth of the blogosphere as at April 2006. His exec summary:
In summary:

The blogosphere is doubling in size every 6 months
It is now over 60 times bigger than it was 3 years ago
On average, a new weblog is created every second of every day
19.4 million bloggers (55%) [...]

Popularity: 3% [?]



Milia 8 - Emperors New Mobile Teenage Clothes

Apr 16th, 2006 | By Gary Hayes | Category: Cross Media, Distribution, Innovation, Media Personalizing, Mobile, On-demand, Personalization, Portals, Revolution, Story Telling, TV

I had a minor eureka moment at Milia, suddenly the new mobile kid on the block was exposed, naked with all the acne and teenage angst that every immature platform goes through - clear for all to see. I gave the mobile, or rather the content that us humans have so far designed for it, [...]

Popularity: 11% [?]



Milia 6 - The Media Tidal Wave

Apr 10th, 2006 | By Gary Hayes | Category: Distribution, Events, Media Personalizing, Profiling, Social Software, Story Telling, Targeting

Following on from a couple of posts ago on the theme of how we are going to find stuff in the sea of content, one of the other overriding themes of Milia (and the Mip market) was that of the deluge of viewer created content coming over the horizon. Every panel talked about or referred [...]

Popularity: 3% [?]



Milia 2 - Alternate Reality TV

Apr 5th, 2006 | By Gary Hayes | Category: Cross Media, Events, Interactive TV, Media Personalizing, Mobile, On-demand, Production, Story Telling, TV, Transformation

The conference presentations have from my perspective, been the usual mix of ‘heard-it-all-before’, occassional cool bit of a service demo, global convergence and very entertaining philosophical gazes into the future - emerging media.
The Internet and the future of TV plus The New Reality
The last presentation I was at at the end of Tuesday, was the [...]

Popularity: 12% [?]



Sleeping Archive - Next Big Media Cycle

Mar 19th, 2006 | By Gary Hayes | Category: Cross Media, Distribution, Divergence, Innovation, Media Personalizing, On-demand, Personalization, Production, Revolution, Social Issues & Privacy, Story Telling

There must be something in the air. I have been in identical conversations in the past week with folk I have been lecturing, professional content makers and colleagues. The problem of what to do about the tidal wave of content coming over the horizon and how to get noticed. I put to them that a [...]

Popularity: 4% [?]



Media Journeys Pt. 1 - Media Array

Mar 15th, 2006 | By Gary Hayes | Category: Cross Media, Games, Metadata, Production, Story Telling

Over the past 11 years in my frequent capacity of training traditional producers in the craft of emerging media production I have used a variety of tool/s, representations, diagrams, exercises, metaphors etc: that have helped them grasp a little of the complexity. There are some taxonomies and schematics in the attached wiki (formats) which are [...]

Popularity: 3% [?]