Mobile

The Truth about Text Based Dating

May 15th, 2008 | By Gary Hayes | Category: Mobile, Social Software

Informative, funny, sexy, insightful, topical, professional…but enough about me here’s a great animation, scarily a little too close to the truth about SMS (could be online too) dating - (hat tip to Nicola from AFTRS)

Popularity: 3% [?]

Popularity: 3% [?]



1 MR Killer App, 2 iPhone Home 3 Mirror Mirror

Feb 13th, 2008 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Devices, Innovation, Mixed Reality, Mobile, On-demand, Virtual Reality, Virtual Worlds, Web 3.0, iphone, viral

1 Mixed Reality Killer App
OK a ‘give us your comment’ competition. Below an oldie but goody clip from CeBit 2006 but what do you think is the main killer application for this particular synchronous interface? - (no sneaking ideas by reading the hundreds of comments on it’s YouTube page!).
[youtube]http://www.youtube.com/watch?v=kzGljuievpM[/youtube]
2 iPhone Home

Above ‘me browsing the lamp [...]

Popularity: 7% [?]



Cross-Media - What Audiences Want

Nov 13th, 2006 | By Gary Hayes | Category: Advertising, Alternate Reality, Brands, Cross Media, Distribution, Featured Articles, Innovation, Interactive TV, Mobile, Mobile TV, On-demand, Production, Social Software, Story Telling, TV, Web 2.0

Just spotted my old collegues Matt Locke and Frank Boyd launching another series of 360 lab initiatives at the BBC. Not much has changed since the labs of 2000 and earlier, when EXACTLY to the day, six years ago I was presenting slides including those on this post to wannabee cross-media BBC producers. Incidentally I [...]

Popularity: 34% [?]



Long time coming Apple?

Sep 15th, 2006 | By Gary Hayes | Category: Devices, Distribution, Events, Innovation, Mobile, Mobile TV, On-demand, Revolution, TV

One of those told you so moments and great to think one is ahead of the curve. Back in December 05 I blogged in a post entitled “Apple iHomeMediaCenter” about a few chats I had with Apple folk at the launch of the mac mini in San Fran in Jan 2005 and previously at 2002 [...]

Popularity: 19% [?]



Mobile TV’s Real Killer App

Aug 13th, 2006 | By Gary Hayes | Category: Advertising, Distribution, Media Personalizing, Mobile, Mobile TV, On-demand, Revolution, TV, Targeting

Will watching TV on your mobile itself be the killer app or is something else beyond that be more likely to fly. Firstly lets tackle the question of will there be a significant mobile TV audience. According to this report by IMS research nearly half a billion people will be watching TV on their mobile [...]

Popularity: 14% [?]



Social Synch TV. The Cross-Media Trigger

Jun 18th, 2006 | By Gary Hayes | Category: Creativity, Cross Media, Distribution, Interactive TV, Interactivity, Media Personalizing, Metadata, Mobile, Personalization, Search, Social Software, TV, Web 2.0

What goes around comes around. Google picks up where many have failed in synchronising TV and web 2.0 - “Google developing social and interactive television applications for ‘mass personalization” is the ZDNET header.
About six years ago, just at the dawning of interactive TV in the UK a few companies were trotting their cross-media wares to [...]

Popularity: 26% [?]



The Good, The Bad, The Ugly of Mobile

Jun 7th, 2006 | By Gary Hayes | Category: Events, Media Personalizing, Mobile, Personalization, Portals

Yesterday I chaired the Mobile Content World Australasia 2006 Conference in Sydney and moderated a couple of panels. I gave an opening (provocative as far as an industry conference goes) address and a few people have asked for copies. So as powerpoints were banned (by the switched-on Terrappin organisers), and as my notes eventually turned [...]

Popularity: 13% [?]



Immersion - Ambient TV, Addictive MMORPG…

Jun 2nd, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Games, Innovation, Interactive TV, Media Personalizing, Mobile, On-demand, Personalization, Production, Second Life, Social Software, Story Telling, TV, Transformation

…and the never changing human.
Senor Hontar: “We must work in the world. The world is thus.”
Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it”
Final lines of the film ‘The Mission’
There have been several events this week that have focused my attention on the nature of immersion. Within AFTRS and [...]

Popularity: 100% [?]



Game won and ‘Lost’ - the ‘experience’ producers

May 23rd, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Distribution, Divergence, Games, Media Personalizing, Mobile, On-demand, Personalization, Revolution, Story Telling, TV

Thanks to Lost Remote’s steer on this one - There has been much discussion that the series ‘Lost’ has borrowed greatly from the gaming world - eg: the plainly titled Is Lost an Interactive Game. The essence of lost, the plethora of treasure hunts combined with RPG combined with tribal warfare combined with myth and [...]

Popularity: 14% [?]



TV360 - NBC Cross-Media Futures

May 6th, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Innovation, Interactive TV, Media Personalizing, Mobile, Production, Story Telling, TV

Great to see my old friend Jon Dakss now running the iTV roost at NBC New Media. Jon was a pioneer in interactive development when he introduced me and the BBC to Watchpoint’s Storyteller a few years ago. Storyteller was something ahead of its time (still) as apart from the basic single screen multi iTV [...]

Popularity: 17% [?]



Media OD Dam About to Break Open

Apr 23rd, 2006 | By Gary Hayes | Category: Distribution, Media Personalizing, Mobile, On-demand, Portals, Production, Revolution, Social Software

We do live in interesting times. In my opinion it has only taken around 6 years to go from a world dominated by broadcast and scheduled viewing to one where any type of media is available on-demand (OD) - well we are almost there. A new report from Insight Research with the catchy title “Streaming [...]

Popularity: 10% [?]



Media Journeys Pt. 2 - Convergence

Apr 18th, 2006 | By Gary Hayes | Category: Cross Media, Divergence, Interactivity, Media Personalizing, Mobile, On-demand, Production, Revolution, TV

Another Milia-post break so I can add the next in the ‘Media Journeys’ episodes started a few weeks ago - epiposts? I had a seed sown (read: scribbled on the back of a programme!), during Milia, of a simple evolution of media and associated receiving devices. My diagrammatic excursion below is not intended as a [...]

Popularity: 11% [?]



Milia 8 - Emperors New Mobile Teenage Clothes

Apr 16th, 2006 | By Gary Hayes | Category: Cross Media, Distribution, Innovation, Media Personalizing, Mobile, On-demand, Personalization, Portals, Revolution, Story Telling, TV

I had a minor eureka moment at Milia, suddenly the new mobile kid on the block was exposed, naked with all the acne and teenage angst that every immature platform goes through - clear for all to see. I gave the mobile, or rather the content that us humans have so far designed for it, [...]

Popularity: 11% [?]