Posts Tagged ‘ L Words ’

The Future of…well what? Consultant waffle?

Jul 16th, 2008 | By Gary Hayes | Category: Last Post, Marketing, Media Personalizing

Interesting. I have a screen here at work spiting out various random on the spot blog posts from the Future of Media Summit . Looking at the themes and points coming out forcibly takes me back to the mid to late 90s and even earlier. At today’s conference there is lots of discussion about how [...]

Popularity: 6% [?]



1 MR Killer App, 2 iPhone Home 3 Mirror Mirror

Feb 13th, 2008 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Devices, Innovation, Mixed Reality, Mobile, On-demand, Virtual Reality, Virtual Worlds, Web 3.0, iphone, viral

1 Mixed Reality Killer App
OK a ‘give us your comment’ competition. Below an oldie but goody clip from CeBit 2006 but what do you think is the main killer application for this particular synchronous interface? - (no sneaking ideas by reading the hundreds of comments on it’s YouTube page!).
2 iPhone Home

Above ‘me browsing the lamp [...]

Popularity: 9% [?]



The Brand Owners Guide to Joining the Metaverse

Feb 4th, 2007 | By Gary Hayes | Category: Advertising, Brands, Featured Articles, Games, Innovation, Media Personalizing, Personalization, Portals, Revolution, Second Life, Social Software, TV, Transformation, Virtual Worlds, Web 2.0, Web 3.0

or thirteen non-exhaustive tips for organisations considering becoming stars in the new web 3.0 revolution…
I have mentioned before that I am currently working on a couple of major and one or two minor media companies first forays into the metaverse, or its most accessible incarnation Second Life. I can’t talk about them directly of course [...]

Popularity: 22% [?]



Big ‘Blog’ Brother

Mar 4th, 2006 | By Gary Hayes | Category: Advertising, Innovation, Metadata, Profiling, Social Issues & Privacy, Targeting

Make sure no one is listening, I am going to give an opinion now. Having this blog trawled for my views on products and services which end up making money for third party companies - without my consent, is not a good thing for the general perception of profiling and personalization. So it is with [...]

Popularity: 4% [?]



Searching for Sound

Dec 3rd, 2005 | By Gary Hayes | Category: Creativity, Cross Media, Distribution, Innovation, Media Personalizing, Metadata, Personalization, Production, Search, Social Issues & Privacy, Targeting

Popularity: 2% [?]



What We Find Changes Who We Become

Sep 30th, 2005 | By Gary Hayes | Category: Advertising, Distribution, Media Personalizing, Metadata, Personalization, Revolution, Search, Social Issues & Privacy, Targeting, Transformation

Findability is at the center of a quiet revolution that’s changing who we
trust, how we work, where we go, and what we want. In the information age, transmedia information literacy is a core life skill.

Popularity: 2% [?]