Posts Tagged ‘ Media ’

TV from cradle to the grave - what we can learn at it’s birth

Dec 21st, 2008 | By Gary Hayes | Category: Advertising, Business, Distribution, Last Post, Marketing, TV, Transformation

“It’s tempting to shout ‘Stop It! The truth is that television in Britain is commissioned by middle-aged people who rarely watch the box, attempting to reach young people who look at it even less, when it’s actually watched by old people. Twenty to twenty five year olds aren’t sitting goggle-eyed for one very good reason: [...]

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Australia’s Top 10 Media and Marketing Blogs - AdAge

Oct 11th, 2008 | By Gary Hayes | Category: Advertising, Awards, Last Post, Media Personalizing, Social Media

There have been a few lists published in blogs and mags recently attempting to filter out the most reputable marketing and/or media Australian blogs but which one should we pay most attention too, if any?
I was surprised when this (personalizemedia) ‘rather personal’ intermittent blog appeared 9th place on the local Australian Adspace’s list back in [...]

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Video: Cinematic Game Renaissance - Game Now Leading Film?

Sep 28th, 2008 | By Gary Hayes | Category: Featured Articles, Games, Lead Article, Media Personalizing, Production

Have we reached a tipping point - with many more user hours spent with games than films are they now more culturally relevant (as in our cultures are saturated with them)? With most films having ‘game-like’ story arcs and, at the last count, nearly 80 films with stories based on game titles in production [...]

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Games and Virtual Worlds: a new frontier of experience

Sep 23rd, 2008 | By Gary Hayes | Category: Education, Last Post, Virtual Worlds, Web 3.0

OK I had better blog this ‘press release‘ copied below which quotes me, but also as I am heavily involved in the creation of these courses and still running LAMP (the innovation unit at AFTRS). Frankly it is one of the best things to happen in Australian industry education for the last three years that [...]

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Watercooler XPosts: Webflock, Facespooks, MultiPlaces, Ubiquity, DS-10, Emily

Sep 9th, 2008 | By Gary Hayes | Category: Last Post

A selection of mini posts I did in the last few weeks on the slightly 101 LAMP Watercooler blog…
Will they Flock to Electric Sheep’s SVW Browser?
Interesting enterprise development from California based, Electric Sheep Company (notable for doing branded developments across virtual worlds like There.com and Second Life) as well as cross-over, mixed reality gigs like [...]

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Choose Your Own Adventure, Games and Virtual Worlds at AFTRS

Aug 25th, 2008 | By Gary Hayes | Category: Cross Media, Education, Games, LAMP

“Make Games and Virtual Worlds at Australian Film, TV and Radio School” - OK time to wear that other hat as Director of the Laboratory for Advanced Media Production at AFTRS and plug some of the cool new courses we are delivering in 6 months time.
CREATE ENTERTAINMENT EXPERIENCES OF THE FUTURE
Discover new opportunities to express [...]

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Social Network Markets

Oct 15th, 2006 | By Gary Hayes | Category: Media Personalizing

Got a constipated blog draft situation - lots of half finished posts in the saved area. So to catch up I take a mouthful of wordpress ‘fibre’ and put these out slightly half baked, drafts to mentally move on. Oh the compromised nature of blogging! Its a shame because this particular one is the big [...]

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Web 3.0

Aug 27th, 2006 | By Gary Hayes | Category: Media Personalizing

I have posted prolifically about MUVE’S (Multi User Virtual Environments) in the past, concentrating mainly on the ever customisable Second Life. It is interesting to watch the buzz spreading and consider if virtual worlds are really web 3.0, I think so. A quick look at the evolution of the intraweb from the mid 90’s. From [...]

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