New Playgrounds: Augmented Reality Story Worlds
Was going to call this Augmented Reality Story Environments but…:) It is fascinating to see...
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Tag: mobile phones
Social Cross Media – What Audiences Want
ARCHIVE: Just spotted my old collegues Matt Locke and Frank Boyd launching another series of 360...
Read MoreSocial Synch TV. The Cross-Media Trigger
What goes around comes around. Google picks up where many have failed in synchronising TV and web 2.0 – “Google developing social and interactive television applications for ‘mass personalization” is the...
Read MoreThe Good, The Bad, The Ugly of Mobile
Yesterday I chaired the Mobile Content World Australasia 2006 Conference in Sydney and moderated a couple of panels. I gave an opening (provocative as far as an industry conference goes) address and a few people have asked for...
Read MoreThe story in your hand
Great to see that creative energy is still being focused on where the audiences are. A typical example of this is Clickwheel who are aggregating audio comic books – and utilising the fact that millions of people are...
Read MoreNo TV on cell phone please
Sorry for the gap in posts, been finding out how and why Australia’s media landscape is the way it is at this years inaugural ACMA (Australian Communications and Media Authority) conference in Canberra. Will post some of my...
Read MoreIs Socialization What you Want?
Came across this post using one of my personalization tools – which is a little paradoxical as the post is damning of technologies that apparently inhibit “socializing”. I totally agree that any technology implemented...
Read MoreMobile TV on the move again?
“Yes I was one of the few people on the planet around 2002 sitting on public transport with video glasses and earphones…”
Read MoreThe revolution will be personalized.
After the era of search (1994-2006) we move towards the final stage of personalization. There are many hundreds of companies flexing their algorithmic muscles to provide a tailored way to filter billions of media items down to...
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