Apr 132011

Ten Commandments Progressive Media

The Ten Commandments of Progressive Media

I am the future of multi-platform content

  1. You shall have no other media formats before me
  2. You shall not make yourself a transmedia idol
  3. You shall not forsake humanity and it’s story for new technological idols
  4. You shall not worship at the waterholes of over funded heritage media
  5. You shall not steal and produce progressive media ideas from those less able to
  6. Honor the consumer by living in and truly understanding their media use
  7. You shall not take progressive media in vain by using it to only advertise traditional content
  8. Remember the importance of game, play and story and keep it social
  9. You shall not call thyself a progressive media producer by copying and re-skinning the same linear media onto all platforms
  10. You shall not bear false witness against those who endeavour to create real media advances