Muti Platform | PERSONALIZE MEDIA

The Medium is Dead, Long Live Cross Platform

by Gary Hayes | Feb 16, 2016 | Muti Platform, Transmedia | 1 |

Long time no post. I know, bad blogger but prompted to write a little post on...

10 Reasons Why Most Broadcasters Make Mediocre Multiplatform

by Gary Hayes | Aug 23, 2013 | Muti Platform, Social TV, Transmedia | 5 |

Why are TV companies often the worst offenders when it comes to producing original and creative...

The Ideal Transmedia Parallel Production Process

by Gary Hayes | Jun 20, 2013 | Cross Media, Metaverse, Mobile, Personalisation, Recommendation Agents, Social Media, Streaming, Transmedia | 0 |

Alongside my day job for the past couple of years and various labs and seminars I have been...

Precious Alchemy or Worthless Chemistry – Transmedia Multi Platform ROI

by Gary Hayes | Sep 4, 2012 | Alternate Reality, Augmented Reality, Cross Media, Locative, Mobile, Participatory Media, Personalisation, Social Media, Social TV, Streaming, Transmedia | 23 |

Was invited to be on some panels and do a keynote at an ABC mini conference. It was called Radio Beyond Radio and had a focus on new ways to tell stories, ideally audio/radio driven. But there was a personal tension, wearing...

The Hybrid Media Challenge – Broadcasters vs ‘The Force’

by Gary Hayes | May 13, 2012 | Muti Platform, Participatory Media, Transmedia | 36 |

I keynoted at the Media140 conference three weeks ago (26 Apr 2012) wearing my ABC...

Presenting – Social TV, Augmented Reality, Transmedia and GameTech

by Gary Hayes | May 9, 2011 | Augmented Reality, Metaverse, Mobile, Social TV | 21 |

I normally do at least two events per month (conferences, panels, seminars, webinars etc) and...

The Ten Commandments of Progressive Media

by Gary Hayes | Apr 13, 2011 | Cross Media, Muti Platform, Transmedia | 19 |

The Ten Commandments of Progressive Media I am the future of multi-platform content You shall have no other media formats before me You shall not make yourself a transmedia idol You shall not forsake humanity and it’s...

10 Reasons Public Multi-Platform Funding is Broken & Ways to Fix It

by Gary Hayes | Mar 31, 2011 | Mobile, Muti Platform, Streaming | 23 |

[toc=”2,3,4″ title=”Sections”] How does a country encourage its creative...

The Transmedia Hierarchy of Needs

by Gary Hayes | Feb 18, 2011 | Muti Platform, Transmedia | 32 |

Have about 22 draft posts sitting in my WordPress Post box, so a bit of catch-up in next week or two to clear some out! Outside of the talk of what ‘transmedia’ actually is, the next key topic of controversy is how...