State of Play: The Multiplatform Transmedia Industry
I was invited to keynote at the 2013 Merging Media conference in Vancouver last week and it was...
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by Gary Hayes | Nov 15, 2013 | Social Media, Transmedia | 1 |
I was invited to keynote at the 2013 Merging Media conference in Vancouver last week and it was...
Read Moreby Gary Hayes | Apr 11, 2006 | Cross Media, Metaverse, Transmedia | 0 |
Some more words of wisdom from Gary Carter CCO of Freemantle that should have been in a previous post. These are from the final q and a and even though the questions are a little shallow the answers offer a simple...
Read Moreby Gary Hayes | Jan 1, 2006 | Cross Media, Metadata, Metaverse, Personalisation, Recommendation Agents, Streaming, Targeting, Transmedia | 0 |
HAPPY NEW YEAR EVERYONE! So I made it through the end of year celebs, family and big ‘life’ changes that inevitably seem to happen to me around this time – and here I heads down and almost back into the blogosphere. What to...
Read Moreby Gary Hayes | Sep 16, 2005 | Digital Profiles, Personalisation | 0 |
This is a follow-up to the previous post written live from the event. I attended the Rewind Fast Forward conference today in downtown Sydney as invited speaker but very interested participant. The subtitle for the event was “a...
Read Moreby Gary Hayes | Sep 8, 2005 | Artificial Intelligence | 0 |
I often think that effective personalization comes from the user feeling they are receiving highly relevant content, available when they want it – rather than some kind of superficial ‘reskinning’ of a portal...
Read Moreby Gary Hayes | Sep 7, 2005 | Artificial Intelligence | 0 |
How do we get from this world (today early 21st century) to that world (slightly later 21st century)? Three key things are missing – 1) ‘consumer trust’ in the distribution chain with the agents made available to them 2) highly...
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