Interactive TV

Alternate Media Distribution Games - 03 Milia 2007 Vignettes

Apr 19th, 2007 | By Gary Hayes | Category: Advertising, Alternate Reality, Brands, Creativity, Cross Media, Distribution, Games, Innovation, Interactive TV, Media Personalizing, Mixed Reality, On-demand, Personalization, Portals, Production, Second Life, Social Issues & Privacy, Social Software, Story Telling, TV, Virtual Worlds

A great 3rd day at Milia and a much broader spectrum of issues discussed around the many Milia halls. It started with the world’s most advanced broadband nation with Dr. Hyun-Oh Yoo giving us a rare insight into the worlds most culturally integrated social network – Cyworld in South Korea. This was the first time [...]

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Witnessing the Birth of An Entertainment Form

Dec 6th, 2006 | By Gary Hayes | Category: Alternate Reality, Brands, Creativity, Cross Media, Distribution, Divergence, Events, Featured Articles, Games, Innovation, Interactive TV, On-demand, Production, Second Life, Social Software, TV, Transformation, Virtual Reality, Virtual Worlds, Web 2.0, Web 3.0

The Relentless March of Channels and Formats into Second Life

Rather than just referring to the many standard press articles about the growing number of companies or formats that are setting up in Second Life (the media’s favourite MUVE at the moment) I have been ‘living it’ so to speak. My inworld blog JustVirtual provides an [...]

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Personalized Home Entertainment and Human Behaviour

Nov 29th, 2006 | By Gary Hayes | Category: Cross Media, Devices, Distribution, Divergence, Events, Innovation, Interactive TV, Media Personalizing, Metadata, On-demand, Personalization, Revolution, Social Issues & Privacy, Social Software, TV

I did a short presentation at the Australian Communications Media Authority ICE conference last week. It was at the end of a plethora of panel presentations about regulation, media literacy, digital privacy and converged business models. There was also a range of keynotes that were pretty generic, about attitude to change eg: Steve Vamos (Microsoft [...]

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Cross-Media - What Audiences Want

Nov 13th, 2006 | By Gary Hayes | Category: Advertising, Alternate Reality, Brands, Cross Media, Distribution, Featured Articles, Innovation, Interactive TV, Mobile, Mobile TV, On-demand, Production, Social Software, Story Telling, TV, Web 2.0

Just spotted my old collegues Matt Locke and Frank Boyd launching another series of 360 lab initiatives at the BBC. Not much has changed since the labs of 2000 and earlier, when EXACTLY to the day, six years ago I was presenting slides including those on this post to wannabee cross-media BBC producers. Incidentally I [...]

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Heritage brands washed away by web 2.0 Tsunami

Aug 12th, 2006 | By Gary Hayes | Category: Creativity, Cross Media, Distribution, Interactive TV, Media Personalizing, Personalization, Production, Revolution, TV, Web 2.0

I was quite shocked when I heard the news that TOTP (Top of the Pops) is to close down after 42 years and some 2100 episodes. Is this the first of many major ‘heritage’ media brands that are just becoming irrelevant in today’s easy find, on-demand and share with everyone emerging media landscape? Will many [...]

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Social Synch TV. The Cross-Media Trigger

Jun 18th, 2006 | By Gary Hayes | Category: Creativity, Cross Media, Distribution, Interactive TV, Interactivity, Media Personalizing, Metadata, Mobile, Personalization, Search, Social Software, TV, Web 2.0

What goes around comes around. Google picks up where many have failed in synchronising TV and web 2.0 - “Google developing social and interactive television applications for ‘mass personalization” is the ZDNET header.
About six years ago, just at the dawning of interactive TV in the UK a few companies were trotting their cross-media wares to [...]

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Immersion - Ambient TV, Addictive MMORPG…

Jun 2nd, 2006 | By Gary Hayes | Category: Alternate Reality, Creativity, Cross Media, Games, Innovation, Interactive TV, Media Personalizing, Mobile, On-demand, Personalization, Production, Second Life, Social Software, Story Telling, TV, Transformation

…and the never changing human.
Senor Hontar: “We must work in the world. The world is thus.”
Father Altamirano: “No Senor Hontar…thus have we made the world. Thus have I made it”
Final lines of the film ‘The Mission’
There have been several events this week that have focused my attention on the nature of immersion. Within AFTRS and [...]

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TV360 - NBC Cross-Media Futures

May 6th, 2006 | By Gary Hayes | Category: Alternate Reality, Cross Media, Innovation, Interactive TV, Media Personalizing, Mobile, Production, Story Telling, TV

Great to see my old friend Jon Dakss now running the iTV roost at NBC New Media. Jon was a pioneer in interactive development when he introduced me and the BBC to Watchpoint’s Storyteller a few years ago. Storyteller was something ahead of its time (still) as apart from the basic single screen multi iTV [...]

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Milia 4 - and the winner is Progressive Media

Apr 8th, 2006 | By Gary Hayes | Category: Creativity, Events, Innovation, Interactive TV, Revolution, TV

Firstly there should have been a big award to Brian Seth Hurst for being a major part of making the International Interactive Emmy Awards happen - there have been far too many parochial, slightly sycophantic national interactive awards over the past 8 years or so. These awards, regardless of the quality of the projects, the [...]

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Milia 3 - BBC Getting Personalised

Apr 8th, 2006 | By Gary Hayes | Category: Cross Media, Events, Innovation, Interactive TV, Media Personalizing, On-demand, Personalization, Production, Profiling, Revolution, Search, TV, Targeting

Not quite open doors, more a slightly ajar gate, the BBC was acting out of character in openly having ideas pitched from indies, in this very public forum. I was reminiscing with Ferhan Cook who organises Milia how interactivity across TV and the internet (this pre-dates mobiles), was relegated to a small stand less than [...]

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Milia 2 - Alternate Reality TV

Apr 5th, 2006 | By Gary Hayes | Category: Cross Media, Events, Interactive TV, Media Personalizing, Mobile, On-demand, Production, Story Telling, TV, Transformation

The conference presentations have from my perspective, been the usual mix of ‘heard-it-all-before’, occassional cool bit of a service demo, global convergence and very entertaining philosophical gazes into the future - emerging media.
The Internet and the future of TV plus The New Reality
The last presentation I was at at the end of Tuesday, was the [...]

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We all want TV about us

Feb 16th, 2006 | By Gary Hayes | Category: Cross Media, Distribution, Interactive TV, Media Personalizing, On-demand, Production, Revolution, Social Software, Story Telling, TV

Seems there is no stopping the User Generated Content revolution as TV 1.0 becomes TV 2.0 (ala web 1.0 business publishing, web 2.0 self-publishing). TV 2.0 (you heard it here first - well actually not here first Wired Sep 05) is a world of programming created by people for the people, vanity publishing, sharing within [...]

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It’s Raining TV

Jan 11th, 2006 | By Gary Hayes | Category: Advertising, Cross Media, Distribution, Interactive TV, Interactivity, Media Personalizing, Metadata, Mobile, On-demand, Personalization, Portals, Search, TV, Transformation

All this in the last week only - my head hurts trying to track it all! In case you haven’t noticed TV and video being made easily available for commercial download over the internet is continuing unabated. Since its early beginnings in the last quarter of last year things are really starting to accelerate, on [...]

Popularity: 6% [?]