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Posted by Gary Hayes | Sep 9, 2005 | Streaming |
I imagine many readers of this (excuse me – these are all trial posts so just warming up some of the language ;0) – I will continue, old (;-) readers of this blog will have read some of Mark Thompsons (the Director G...
Read MorePosted by Gary Hayes | Sep 8, 2005 | Artificial Intelligence |
I often think that effective personalization comes from the user feeling they are receiving highly relevant content, available when they want it – rather than some kind of superficial ‘reskinning’ of a portal...
Read MorePosted by Gary Hayes | Sep 7, 2005 | Artificial Intelligence |
How do we get from this world (today early 21st century) to that world (slightly later 21st century)? Three key things are missing – 1) ‘consumer trust’ in the distribution chain with the agents made available to them 2) highly...
Read MorePosted by Gary Hayes | Sep 6, 2005 | Artificial Intelligence |
After the era of search (1994-2006) we move towards the final stage of personalization. There are many hundreds of companies flexing their algorithmic muscles to provide a tailored way to filter billions of media items down to...
Read MorePosted by Gary Hayes | Sep 5, 2005 | Digital Profiles, Personalisation, Targeting |
A Great Article by Steve Smith from last month which highlights (using podcast ad personalizing as an example) the tension between participatory culture and the old model advertising industry. The intrusive effect of dropping ad...
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